The VP of growth and development of SEMRush , Maryna Hradovich came to RD Summit with a lofty goal: to teach participants the secret – or secrets – to dominate searches on mobile devices.
It refers to user experience and the speed with which people can access their content.
Moreover, it is important to be aware of updates that Google implements frequently: at the time, she recommends prioritize indexing mobile and voice search – which, according to expert, in three years will account for 50% of searches in Internet.
She also commented on the importance for companies to worry about now mobile, as many people search for that channel.
“We have data showing that 60% of people in the United States – and the numbers are similar in Brazil – are doing searches on their mobile devices and about 40% on the desktop, and this trend is only increasing,” illustrates.
In the video, watch the full interview done with Maryna Hradovich in Studio RD Summit:
The video has subtitles in three languages: Portuguese, Spanish and English. Just click to activate them!
Other points commentaries by Maryna Hradovich were: